HVT

For Zilte, the culinary book by three-star chef Viki Geunes, Carlo van Tichelen created an exclusive art cover. Commissioned by entrepreneur Wim Heylen, approximately 200 copies were produced with this unique cover, each individually signed by Carlo himself.

This collaboration is no coincidence. Viki Geunes and his restaurant, Zilte, stand for refinement and an uncompromising focus on quality. TABASCO® has grown from a family business into a global culinary icon. In Belgium, the brand is distributed by Products and Brands Group, part of the Heylen Group.

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The family ethos is also a key connecting factor. Both the Heylen Group and Zilte place great importance on entrepreneurship built across generations. TABASCO®, in turn, has a family history dating back to 1868. This shared appreciation for quality, entrepreneurship, and family helped inspire the artwork.

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The result is an artistic interpretation of the top chef's personality, his passion for flavor, and the recognizable power of the TABASCO® brand. To create this, Carlo used artificial intelligence, Photoshop, and special printing techniques. He loves creating accessible art with strong aesthetic value that transcends boundaries, offers freedom of expression, and challenges society in a positive way.

Viki Geunes and TABASCO® join forces for the exclusive cover of the book Zilte